Playmation Disney

Disney presenta su nueva línea de juguetes inteligentes Playmation

Adoptar un personaje de historietas cuando jugábamos de pequeños y pasar horas y horas metidos en la piel de un personaje o superhéroe seguramente lo hayamos hecho muchos/as. En esos juegos lo que importaba era la imaginación y nos valía cualquier objeto y compañero. Disney y Hasbro actualizan ahora esa manera de jugar gracias a la tecnología con Playmation

Los juguetes de la línea Playmation combinan accesorios reales, como es el caso del guante de Iron Man, con accesorios en forma de muñecos, bases interactivas (Power Activators) y aplicaciones para smartphones.

Los más pequeños realizarán «misiones» individuales o en grupo combinando varios juguetes Playmation, donde sus acciones se sumarán a la información y «puntos de control» que suponen las bases, figuras o las instrucciones de la aplicación, las cuales marcarán parte de las siguientes acciones o logros conseguidos.

La propuesta combina un par de accesorios: el primero de ellos, se coloca en los brazos y se comunica con el “activador de poder”, en donde es posible colocar las figuras inteligentes para utilizarlas como aliadas en las diferentes misiones del juego. La idea es que los niños que lleven puestos los accesorios, imaginen que son el personaje en cuestión y se diviertan imaginando escenas mientras juegan solos o en compañía de sus amigos. El set también incluye una aplicación que proporcionará diferentes tareas para el pequeño vengador.

El starter kit Playmation de Avengers, incluirá un repulsor de Iron Man, dos activadores de poder además de figuras del Capitan América y Red Skull, estará disponible en pre-ventas a partir del próximo 7 de julio y tendrá el costo de 120 dólares; los envíos comenzarán en octubre y se espera que entre 2016 y 2017 sean lanzadas ediciones de Star Wars y Frozen además de figuras adicionales.

Por el trailer, muy espectacular, parece lógico que Disney prepara en cierta manera el camino para integrar este tipo de juguetes interactivos que ya adelantó con Infinity, a un futuro donde la realidad virtual no sea algo exclusivo del juego en el ámbito adulto sino en el día a día de los usuarios.

El propósito es que los niños puedan simular las aventuras de sus películas favoritas, guiados por tecnología que mezcla juguetes inteligentes, computadoras usables, sensores de movimiento, figurillas y aplicaciones complementarias. Esto implica, en el caso particular de Avengers, dar órdenes al traje Jarvis de Iron Man suit.

En las palabras de Disney: «Pasarás por experiencias de gameplay familiares como subir de nivel, ganar puntos y completar misiones. Hay una app complementaria, pero Playmation no está pensado para jugar frente a una pantalla. Sino más bien, te convertirás en parte de la historia en la vida real, corriendo alrededor y usando tu imaginación para completar misiones y tener emocionantes aventuras».

Introducing Playmation – the next step in the evolution of play, where digital gets physical and imagination becomes real. The groundbreaking system of toys and wearables uses smart technology to inspire kids to run around and use their imaginations, as they become the hero or heroine of stories from across The Walt Disney Company.

Playmation Marvel’s Avengers is the first in a series of new franchise-based systems in development, and will hit shelves in October 2015.

Playmation is the next step in the evolution of play, where digital gets physical and imagination becomes real. The groundbreaking system of toys and wearables uses smart technology to inspire kids to run around and use their imaginations, as they become the hero or heroine of stories from across The Walt Disney Company.

Repulsor Gear
A wearable device from Avengers Labs puts you in the center of the action. Join the Avenger ranks and go on a variety of interactive adventures with guidance from JARVIS, Iron Man’s AI assistant. Sync your gear with other recruits’ Repulsors for awesome multiplayer modes.

Playmation is the next step in the evolution of play, where digital gets physical and imagination becomes real. The groundbreaking system of toys and wearables uses smart technology to inspire kids to run around and use their imaginations, as they become the hero or heroine of stories from across The Walt Disney Company. Playmation Marvel’s Avengers is the first of a series of systems in development, including Star Wars and Frozen. In Playmation Marvel’s Avengers, strap the high-tech Repulsor Gear onto your arm and join the Avengers in their fight to save Earth! As an Avenger recruit, your on-board intelligence JARVIS will guide you from your Gear as you accept missions from the Avengers and battle in exotic locations around the universe to save our planet—all from the comfort of your own home.

Playmation uses today’s technology—smart toys, wearables, wireless technology, motion sensors, and more—to create a unique experience in which toys interact not only with the kids who play with them, but with each other. Along with the system’s companion app, the toys in Playmation reinvent “old school” play for the digital generation—allowing kids to become part of the story in real life.

No, Playmation is an entirely new category of play – unlike anything you’ve ever experienced. You will go through familiar gameplay experiences of leveling up, earning points and completing missions There is a companion app, but Playmation is not meant to be played in front of a screen. Instead, you become part of the story in real life–running around and using your imagination to complete missions and go on exciting adventures.

You’ve heard a lot about “Toys to Life” lately, and Playmation flips that idea on its head. An entirely new play system, Playmation takes the best digital play experiences and puts the player in the center of the story – in real life. Instead of using toys to create a screen-based experience like “Toys to Life,” Playmation brings the best of digital to real world play, using connected toys, wearables and customized Disney stories to allow kids to play alongside their heroes and heroines in the real world. Since Playmation is not tethered to a WiFi network or a screen, you are able to play anywhere your imagination takes you.

The toys communicate with each other through a combination of gesture recognition, infrared and radio frequency technology. This allows the toys to bring the story to life around you as each toy senses your movements and actions. The wearable tech (Avenger Gear) communicates to the AvengersNet app through wireless technology to record your accomplishments, give you rewards and unlock new experiences.

For the Playmation Marvel’s Avengers system, an Internet connection is only required for certain activities such as downloading the AvengersNet app, registering your Gear with the app, and downloading new missions, but is not needed for general gameplay. The Playmation toys create their own inter-connected network to communicate and interact with each other without requiring an Internet or WiFi network or connection, so you can play anywhere.

Playmation toys don’t need the app to communicate, so you can get playing right away! Registering your Gear with the app gives you the best experience by delivering updates to your Gear, letting you see your progress, browse game locations and missions, and test and load abilities. Product comes with missions included, and more are available through the App. The AvengersNet app is not currently available but check back for more information soon!

The app will be available on select Apple and Android devices. It is currently planned to support iPhone 4S, 5C, 5S, 6, 6+, iPad: 3, 4, Air, Mini and iPod: 5th Generation, using iOS 7 or later. Information on compatible Android devices will be coming soon.

The Playmation Marvel’s Avengers “Starter Pack” will include 1 piece of Avenger “Gear” (Repulsor), 2 Power Activators and 2 “Smart Figures” – a Super Hero (Captain America) and Villain (Iron Skull). Additional items will be sold separately. You can use the AvengersNet app to register your Gear, get updates, see progress, customize your Gear, and even get additional missions for all new play. Check back soon for more information on product details, retail availability, and how to pre-order!

Playmation will bring more of your favorite stories to life soon. Playmation Star Wars is currently slated for release in 2016, and a Disney Frozen system is currently in development.

Yes, Playmation Marvel’s Avengers works outside and there is even an outside mode to improve play. Direct sunlight may interfere with your experience, so we recommend playing in the shade.

Absolutely—the Avengers are a team, after all. At launch, Playmation will support 2 player multiplayer, with additional modes to support more players coming soon.

Playmation is a new way to play for everyone. Playmation Marvel’s Avengers is looking for recruits – boys and girls, ages 6 and older, to help them defeat Ultron and save Earth!

Playmation Marvel’s Avengers will be available at Disney Stores, disneystore.com and mass retailers nationwide (US and Canada) this October. Check back soon for more information on retail availability and how to pre-order!

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